What’s In Last Trade Expo Indonesia 2009?
Indonesia Tanpa Batas
Still wondering what Trade Expo Indonesia (TEI) is and the activities that take place in it?
The 24th TEI which is the Republic of Indonesia Ministry of Trade’s event was held in Jakarta, 28 October-1 November 2009. This International trade exhibition which aims to improve opportunities and quality of Indonesian exports in serving global market was held in Arena Pekan Raya Jakarta International Expo, Kemayoran. Since 2006, the carried theme is “Melayani Pasar Global – Serving the Global Market”, and for the year 2009, the sub-themes TEI raised is “Indonesia Tanpa Batas – Limitless Indonesia”. “Limitless Indonesia” reflects that Indonesia has unlimited potential, judging from its natural wealth, human resources, also continuously developed creativity and innovation.
This Annual event aimed at promoting the national brand uses the B to B (Business to Business) concept, and has been scheduled by the international buyers as an annual event that can not be missed. The exhibition showed all Indonesian export products from industrial sector, mining, agriculture to handicrafts. The products exhibited in TEI 2009 were divided into four categories i.e primary products, potential products, prospective service products, and other new products.
Not only displaying traditional products, Trade Expo Indonesia 2009 also showed products made using modern technology. From the traditional products booth, there were handicrafts like batik tulis, bags made from pandanus leaves, snake-skin wallet, women accessories, and furniture. As for products that take advantage of modern technology, they were located at animation and design booth. There were animation for advertising, t-shirts or printing design, also animated films like “Kabayan and Liplap” which are all originally made in Indonesia.
Besides being attended by domestic buyers, foreign buyers also had high enthusiasm at this 2009 TEI. The number of foreign buyers who were registered and came to TEI 2009 had reached at least 6317 people who came from 96 countries. The products which interest foreign buyers are furniture, handicrafts, textiles and textile products. In addition, electronic and electrical equipment, leather products, processed foods, and herbs are the most popular products. Head of National Agency for Export Development (NAFED), Ministry of Trade, Hesti Indah Kresnar, told the press, in Jakarta, Sunday, that until the end of the event, the transaction value had reached U.S. $ 187 million.
Quoted from the Department of Commerce press release, Trade Minister Mari Elka Pangestu on a press conference at the Commerce Department said, “Indonesia is ready to compete with other international exhibitions and is optimist that these steps will give positive impact to enhance TEI credibility as a exhibition with international concept and reputation, also increasing national exports. The 24th TEI exhibition is also used to strengthen Indonesia’s nation brand as a creative nation.”
Through The Trade Expo Indonesia 2009, entrepreneurs, local and abroad public could preserve, develop and promote the potential of Indonesian products to be more flourish and thrive at our own country.
