Trade Expo Indonesia

Trade Expo Indonesia 2010: Displaying Environment-Friendly Concept

Jakarta, 14th October 2010 – In the fifth year of revitalization, Trade Expo Indonesia (TEI) appears with more actual environment-friendly concept. The Main Products Arena (APU) located at Hall D displays products that use nature-friendly concept. Besides more eco products, the construction of the arena has also been designed in such a way that the use of wood is reduced up to 60% and use more recyclable fabric instead. The edgy design and the right exploration of environment-friendly concept have made APU appear attractively and uniquely. Besides increased number of eco products, APU also displays the best export products in 25 years’ period of the expo (1985-2010). APU is the reflection of TEI’s objective to appear as an international-standard expo, having priority on B to B concept, with superior products based on knowledge and creativity.

“APU is a ‘window’ for international buyers to know Indonesia as a country that is able to supply international markets’ demands with creative products of high quality and competitiveness, and at the same time they also reflect Indonesia’s concern about the environment. At APU, we display products from the previous expos, and it can be observed that every year TEI has export products that can be proud of because of creativity, innovation, and certainly having export value and attracting international markets,” said the Acting Director General of National Export Development, Hesti Indah Kresnarini, this afternoon.

At APU, one of the products that have attracted the attention of visitors is the shopping bag made of tapioca flour. This raw material has been utilized to produce various packaging products since 1973. With the innovation, the company has produced environment-friendly packaging products  including shopping bags. The consumers include well-known department stores, international brand ready-made garment outlets, and many other businesses. Since the opening of TEI 2010, these environment-friendly shopping bags have attracted the attention and interest of foreign buyers.

The first day of TEI 2010 recorded business transactions amounting to US$ 19.24 million with 5 (five) main products being interested in, namely furniture, automotive spare parts, handycrafts, palm oil, and TPT. The biggest transaction was dealt by Nigeria (34,6%), followed by Spain (5%), Germany (4.8%), Italy (4.7%), and Australia (4%). Meanwhile, with respect to services, BNP2TKI recorded transactions amounting to US$ 51.05 million. A total of 2,209 buyers from 77 countries were present on the first day of TEI, with 79.54% coming from non-traditional markets.

On the second day of TEI 2010, a TTI (Tourism, Trade, Investment) Forum was also held carrying the theme of ‘Strengthening Indonesia’s Position in the Global Economy’. This forum discussed tourism, trade, and investment opportunities by inviting speakers from the Ministry of Culture and Tourism, the Ministry of Trade, and Investment Coordinating Board (BKPM). The discussion was interactive being guided by Jaya Suprana.

TEI 2010 was visited by trade missions from 21 countries, and some of them met with the Minister of Trade yesterday (Wednesday, 13th October), after the opening ceremony. The trade mission from Malaysia was led by the Minister of Sabah Industry Development along with some Malaysia’s companies having basis in Sabah, discussing opportunities for cooperation in trade and tourism. The trade mission from South Korea was led by the Republic of Indonesia’s Ambassador for South Korea, accompanying 30 Korean entrepreneurs. In the meeting with the Minister of Trade, the South Korea’s trade mission stated their intention to intensify business meetings, whereas the Minister of Trade expressed her expectation that CAFTA facilities should be optimized to increase the value of South Korea’s investment in Indonesia.

Trade Expo Indonesia (TEI) at a Glance

Trade Expo Indonesia is an international-scale B to B exhibition of the best Indonesian products aimed at foreign buyers. In addition to increase trading transactions, this exhibition is also held to find and increase opportunities in new markets while maintaining traditional ones. It is expected that TEI – which is professional and displays the best Indonesian products in terms of design, innovation, and technology – will position Indonesia as a globally-known creative and competitive nation.

TEI was initially held in 1985 with the objective to promote national export products. At that time the name was Indonesia’s Export Products Expo (PPE) and in its development until today, PPE has made improvements in its organization. PPE was revitalized in 2006 (the first stage was 2006-2010) by the Minister of Trade Mari Pangestu with the objective to make the exhibition as a quality expo of international standard that will finally boost non-oil and natural gas export stronger. In 2006, the name of PPE was replaced by TEI to reinforce its existence as an international expo. One revitalization of TEI concept was the introduction of the Main Products Arena (APU) as the prototype of an ideal B to B expo, where the participants were the companies that were ready to enter international markets. Since TEI 2007, promotion for export services was also conducted with a special area available for export services supplying industry and creative industry. The participants in this sector has kept increasing from year to year.

In this year of 2010, TEI is going to enter a transition period to the next stage of revitalization program to achieve the exhibition’s vision as an international agenda that presents quality and prestigious domestic products.

Sekilas Mengenai Pameran Pangan Nusa

The National Foods Exhibition for small and medium business enterprises was initially held in 2006 initiated by the Minister of Trade and intended to create added values for abundant natural resources in the land, the sea, and other waters which were basic ingredients of culinary products and processed foods. This exhibition is also intended to develop and socialize culinary products and processed foods to stimulate the birth of international-class producers of culinary products and processed foods.